Marking its 12 years of success, JSA is branching out and establishing new roots in the Canadian market, with new team members and expanded operations in Vancouver, Calgary and Toronto.
Leading the management of JSA in Canada is Barb Mitchell, a seasoned marketer with extensive experience developing comprehensive go-to-market strategies for both midsized and Fortune 500 companies. Barb has experience working with various Canadian telecom companies such as Glentel, Wireless Wave, T Booth, Blink Media and Mac Station. In addition, she brings vast experience launching and managing both regional and national brands from a broad marketing perspective for companies such as Coca-Cola Ltd., Constellation Brands and Heineken Inc.
Also joining the JSA Canadian team is Carl Sketchley, an enthusiastic professional with strong capabilities in communications, PR, government relations, and advocacy; and proven experience in supporting management in all related matters. As JSA Account Coordinator, Carl joins Barb in expanding JSA into Vancouver, Calgary and Toronto, to service the growing Canadian businesses with valued and proven marketing, PR and event planning.