04 Sep Media Monitors Finds NYI to be "Perfect Match" as Data Center Partner
NYI shines a light on its long standing partnership with Media Monitors in the news today. Media Monitors, a leader in local media monitoring based in White Plains, N.Y. has been a colocation customer at NYI’s New York City facility, at 100 William Street, since 2006.
NYI supports the infrastructure of Media Monitors with colocation and cable feeds. The capacity at NYI to offer managed links to cable TV networks is unique to its data center facilities. These capabilities, in turn, sustain the efforts of Media Monitors to provide better measurement around audience engagement across its platform. Media Monitors also offers daily online training sessions, which cover its complete spectrum of offerings.
Media Monitors employs patented technology to produce accurate multimedia research. The company is a subsidiary of RCS, the world’s largest broadcast software company. It serves more than 9,000 radio stations, TV music channels, cable companies, satellite music networks and Internet stations worldwide, with a patented broadcast content recognition process.
“Media Monitors is a qualitative company that requires a data center partner with the same high standards and a passion for measurable results,” explains the spokesperson at Media Monitors. “We found a perfect match for our needs with NYI eight years ago. As we approach nearly a decade together, our company can’t imagine our day-to-day without NYI. NYI gives us the mission-critical support we need to do our work and best serve our clients.”
Media Monitors lets its clients know what cable TV advertising ran in a specific market. Customers can review any network’s log of aired spots within an hour of real time. This is due in large part to the proficiency of NYI in offering managed support to Media Monitors. As a result, the partnership allows for a more comprehensive package of tracked media than can be found anywhere else.
“NYI understands the needs and demands of the global 24-hour news cycle, which is a major reason why we are excited to work with Media Monitors, and why we are so passionate about continuing to serve that company today,” says Phillip Koblence, Chief Operating Officer of NYI. “In order to successfully maintain a partnership with a company that does the quality of work offered by Media Monitors, it is essential to take the same pride and strive for that same high level of service yourself. At NYI, we are experts in customized infrastructure solutions for the media and entertainment markets.”
For more information about NYI and its suite of colocation, hybrid cloud, managed and disaster recovery services, please visit www.nyi.net.